Case study 04 · IT services · Industry vertical
A $350M manufacturing vertical in two years
Indian IT Provider
In short
A global IT services company wanted to grow its position in the Nordic market. We built a dedicated Nordic manufacturing vertical in four months, defined the target clients and created the value proposition and outreach playbook that won five major contracts worth $350M within two years.
The results
$350Mtotal contract value
5major contracts won within 2 years
4months to build the vertical
The challenge
Grow revenue and expand the company’s position in the Nordic market.
What we did
- AEstablished and built a dedicated Manufacturing industry vertical for the Nordics
- CDefined the target-client criteria and built a prioritised list of manufacturing prospects
- ECreated the value proposition and outreach playbook that won five major contracts
Where ACE came in
A
Align
Set or reset the strategy
C
Close the gaps
Build what delivery requires
E
Execute
Win in market and keep it running